Online Reputation &
Review Management

Do you Need Business Review Management?

Review Management Includes Reading Your Own Reviews

If you are a service company you will live and die by your reviews. Read your reviews on the Internet. Start by searching for "yourCompanyName reviews" and see what comes up. If nothing comes up, you have a problem. Over 80% of prospects will read reviews before calling you. No reviews, no calls. Read the reviews and ask yourself if you would call this company? Remember that you have a pile of potential service providers and their phone numbers staring you in the face as you are reading your reviews. Ask yourself again, would I call this company?

Memorable Interactions Fuel Reviews

People are inclined to leave reviews when you have made a noticeable impact on their life. Going the extra mile makes a big difference. Unfortunately, things like poor clean up, miscommunication, leaking vehicle fluids and more can create the fuel for bad reviews. Look at these, and look for patterns. If you notice a theme there may be room for improvement in your business.

Look and see where your reviews come from. Some review sites like Customer Lobby, Thumbtack, or Trust Pilot may not be recognized and prospects may not trust what is said. Look for reviews listed on the major review sites: Better Business Bureau, FaceBook, Google, and Yelp.

service offered: we monitor your reputation and on-line reviews and watch for red flags

Respond to Bad Reviews

Everybody Has Bad Reviews

If you don't have any bad reviews you have not been in business long enough. If you don't have any bad reviews, most likely prospects are going to be wary of the reviews you do have. Bad reviews are good for your business, because truly no one is happy all of the time, people are bound to be displeased at some point. The way you respond to the review says as much as the review does. It is important to not let the reviewer define your business based on what other people say. It is an opportunity to reshape their review in a way that manages a reader's interpretation of the situation. It is a good idea to respond to bad reviews immediately and in a way that shifts the readers interpretation of the situation. Remember not to react in anger or frustration, instead looking to bring an explanation and if possible an amicable resolution. The only thing you cannot fix is deliberately bad service. If bilking customers is your sales and service strategy you should plan to be out of business in the near future.

services offered: writing and posting effective review responses for you.

Review Management Includes Responding to Good Reviews

(Good) reviews are hard to get. Always let a customer know you appreciate their review. It will show them that you care and it will let others know that you are attentive to customers. Make sure you use the review response as an advertising tool. Remember that people read reviews and this is your opportunity to position your company the way you want it positioned! If you don't respond you have missed an advertising opportunity that is seen by many people. read more here.

Review responses are an advertising opportunity

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